CALL FOR PROPOSALS TO CONTRACT A MARKETING/PUBLIC RELATIONS/PUBLIC IMAGE PROFESSIONAL AGENCY

PROJECT TITLE: PUBLIC RELATIONS CAMPAIGN BRIEF FOR OCTOBER –DECEMBER 2022

1.    BACKGROUND AND JUSTIFICATION FOR PUBLIC RELATION CAMPAIGN

Uganda Performing Right Society(UPRS) derives its mandate to operate from the Copyright and Neighboring Rights Act of 2006 (the Act) Section 44 and is regulated by the Uganda Registration Services Bureau. UPRS has advocated for Copyright compliance for the past 36 years and during this existence, some fruits have been realized though not to full capacity.

As one of the oldest Collective Management Societies (CMO) in Africa UPRS should be well grounded in Uganda and her challenges would be minimal with excellent or significant collections and operations however, this has not happened because it faces challenges of limited resources, ignorance about the law, limited manpower, and outdated collecting techniques which have brought in very minimal collections. For these reasons, we seek to hire a Marketing/Public Relations/Public Image professional agency is to engage the stakeholders to understand and support the objectives of UPRS. 

2.    Purpose

The purpose of hiring a Marketing/Public Relations/Public Image professional agency is to engage the stakeholders to understand and support the objectives UPRS. This shall enable us to grow our Brand among stakeholders while improving our image, grow the User compliance rate from less than 1000 to 10,000 by the end of 2022 and shall increase our collections which shall allow our sustainability.

3.    OBJECTIVES AND GOALS

          1.       Grow compliance to licensing fees payment from less than 1000 countrywide to 10,000 clients by June 2023

          2.       Grow Brand awareness among licensees/Clients including Telecoms, Broadcasters, Banks, Schools, Hospitals and Churches, Bars, hotels,             events, and all hospitality centers by 70% by December 2022

          3.       Grow a positive understanding among 70% of the clients of the benefits of paying the licenses.

          4.       Design a recognition and/or reward campaign for 100% of the compliant clients/Users by 31 December 2022.

4.    Target AUDIENCE

Our targeted population is Commercial Users, Licensing Agents, Members, Stakeholders, Partners, Government policymakers and implementers, Board, Employees, Media, Political leaders e.t.c

5.    TIMELINE

3 Months from October 2022 to December 2022

6.    BuDGET

This is a tactical, short-term campaign expected to fit within a tight budget of UGX 80,000,000

Note:

If you meet the above requirements, please send a proposal containing your method of operation, along with the information requested above, to the address below. All applications must be delivered at our head office in Plot 35, House 5A Bukoto Drive P.O. Box 102466 Kampala  or email to procurement@uprs.go.ug between 15 August and 15 October, 202

CALL FOR SUPPLIERS OF SECURED OFFICE STATIONERIES

Uganda Performing Right Society invites eligible suppliers to submit their proposals to supply office-secured stationery.  The company will supply among others the items below: 

1. Secured/ temper proof Music License certificates

2. Payment receipts

3. Any secured stationary required from time to time

These proposals shall be submitted to the email address:  procurement@uprs.go.ug.

Proposals shall be received before September 30, 2022, at 12:00 pm.

CALL FOR COLLECTION AGENTS

UPRS seeks to engage commission-based Collection Agents (Companies) whose primary duty shall be licensing commercial public users of music.
Refer to the documents below for more information:

UPRS COLLECTION AGENTS ADVERT
UPRS-BID SUBMISSION SHEET